Tenugui „Sakura to Fuji“ – Nahaufnahme von Stoff und Farbverlauf, Hamamonyo, ca. 34 × 90 cm

Japanese craftsmanship · directly from Yokohama

Original Japanese tenugui – bring Japan’s beauty into your home.

Authentic tenugui cloths from Japan: handpicked, directly imported, and chosen with care. This traditional cotton cloth is sustainable wall art, gift wrapping, and a towel all in one.

Discover Tenugui

  • Original from Japan

    Every piece sourced directly from the manufacturer.

  • OMOTENASHI Award

    Excellent quality – Made in Japan.

  • Shipping from Austria

    Fast & duty-free throughout the EU.

  • Small manufactories

    Crafted by traditional family businesses.

Our most popular Tenugui

These versatile cloths, made from 100% cotton, are traditionally manufactured in Japan and are ideal as towels, gift wrapping, wall decorations or table runners.

At Japan Essence you can buy high-quality tenugui that are not only functional but also tell a story. Each design is lovingly crafted by Japanese artists and dyed using traditional techniques on pure cotton.

All products are in stock in Austria and shipped carbon-neutrally. Browse now and discover your favorite design!

1 4
View all

Furoshiki: the art of giving

The Japanese art of wrapping. Furoshiki are square cloths that can be transformed into eco-friendly gift wrapping or stylish bags in just a few simple steps. Sustainable, versatile, and reusable.

1 4
View all

More than just decoration

Tenugui, Furoshiki, Wataoru – three ways to bring a piece of Japan into your everyday life.

The sustainable gift wrap

Furoshiki

The sustainable art of packaging. Robust Shantung fabric.

Furoshiki collection
Wa-taoru "Mamesakura" – Nahaufnahme von Stoff und Saugfläche des Wa-taoru-Handtuchs

The Japanese towel

Wataoru towels

The hybrid cloth: fine gauze on the outside, highly absorbent terry cloth on the inside.

Towel Collection
Japan Essence Starter - Set: Magnetleiste + Tenugui - Japan Essence

Thoughtful details

Accessories & Finishing

Turn cloths into wall hangings or bags.

Accessories Collection
Ladenfront der Manufaktur Hamamonyo in Yokohama, Japan – Heimat des Yokohama-Nassen-Drucks

Our Manufactory

Directly from the best manufacturers.

We import directly from traditional manufacturers like Hamamonyo. Every piece is an original.

Get to know the manufactory
In Papier verpacktes Tenugui von Japan Essence – traditionelles japanisches Baumwolltuch als Geschenk

What is a tenugui?

The tenugui (pronounced: te-nu-gui ) is the classic Japanese cloth for everything. A light, robust cloth made of the finest cotton, dyed using the traditional wet dyeing technique.

Why you'll love it:

  • Versatile: wall decoration, table runner, headband or scarf.
  • Hygienic: Thanks to the open woven edge, it dries extremely quickly – bacteria have no chance.
  • Long-lasting: The colors penetrate deep into the fiber. The fabric does not age; it develops character.
Find your Tenugui

Why I love Tenugui

"When I first saw a tenugui in Japan, I was immediately fascinated. The colors, the history, the craftsmanship—it was more than just a cloth. Today, I share that fascination with you through this shop."

About the history

What our customers say
Tenugui „Ohanami Sanpo“ – Nahaufnahme von Stoff und Farbverlauf, Hamamonyo, ca. 34 × 90 cm

To start

Order the Tenugui starter set now.

Consisting of magnetic strip + Tenugui

Order here